AFWL PLANS FOR 2014
AFRICA FASHION WEEK LONDON LAUNCHES THE AFRICA FASHION WEEK IN NIGERIA (AFWN) 2014
For Immediate Release
London Feb 2014
With preparations already in full swing for the 4th edition of Africa Fashion Week London (AFWL) on the 7th-9th August the organizers of Africa Fashion Week London have announced that they will also be hosting the first Africa Fashion Week Nigeria on the 17th & 18th May.
Established in 2011, AFWL was borne out of the urgent need to support young and emerging African inspired designers in the UK and globally, providing them with a professional and affordable showcasing platform that enables them to create awareness, visibility and exposure for themselves, a platform that celebrates their own kind of fashion sense and themes.
The event is fast becoming the biggest African inspired fashion event in the UK, combining runway and fashion exhibition shows in three days of perfectly paced illuminating expos. AFWL as a platform has hosted the creations of over 200 African and African inspired designers from across the African continent and the Diaspora.
From the success of the Africa Fashion Week London and the influx of creativity from Nigerian designers presented during the past editions of AFWL, we decided to host the Africa Fashion Week in Nigeria (AFWN) as there are still talented young and emerging designers who have not been privileged with the chance to showcase on an international platform.
AFWN intends to provide the opportunity of wide exposure to up & coming designers who have not been discovered, yet they have a lot of creativity to show to the world, and for creativity to grow there needs to be platform that celebrates and supports it, that will contribute to its growth.
Nigerian designers are drawing their inspiration from years of cultural fashion history and refitting it for modern-day life, to create apparel that can actually sell at home and abroad.
NIGERIA’S NEXT TOP DESIGNER,( NNTD)
AFRICA FASHION WEEK LONDON has launched THE FIRST REALITY TV SHOW FOR DESIGNERS IN NIGERIA A COMPETITION Series A magnificent platform for emerging designers, it is a talent hunt show, aimed at bringing together various fashion designers from across the country to showcase the richness of the Nigerian Fashion Culture and fabrics.
Hundreds of young designers turned up from different states in Nigeria for the NNTD auditions, where they were narrowed down to 21 contestants who will be going into the NNTD house. The winner goes home with prizes including an all expense paid trip to showcase at AFWL 2014.
AFRICA FASHION WEEK NIGERIA, (AFWN) MAIDEN EDITION: WHERE CONTEMPORARY MEETS TRADITION.
The event will come in the format of a 2 Day Catwalk show and Fashion exhibition on the 17th & 18TH of May, It is designed to run annually and is geared towards helping the country to realize the full potentials of its fashion industry by showcasing the Nation’s undiscovered fashion talent and pushing them into the lime light.
Through the charity arm of AFWN, called the Brand New Nigerian designers we will empower some of the young designers participating with start up funds, as the demand for African clothing has risen and we intend to encourage Nigeria designers to produce ready to wear garments as the global fashion industry relies a lot on mass market.
This year’s edition will also highlight and exhibit the fashion culture of our country over the past 10 decades.
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AFRICA FASHION WEEK LONDON, (AFWL)
AFWL 2014 taking place on the 7th – 9th of August is going to be THE RENAISSANCE edition as it will experience a strong convergence of true contemporary African Creativity in fashion. According to AFWL’s CEO and Founder, Ronke Ademiluyi, “AFWL is working with partners in various countries in Africa and the theme for this year’s event is Showcasing Modern African style.
Already many designers and exhibitors are signing up for the 2014 edition.
ENDS
Notes to Editors
Our events celebrate the work of African and Nigerian designers globally, and our annual event AFWL which debuted in 2011 has welcomed over 35,000 visitors.
Created by Ronke Ademiluyi CEO, AFWL aims to be the single, biggest African Inspired Fashion event in the UK.
The Africa Fashion Week Nigeria is being hosted by AFWL in partnership with Abiola Okoya of Mibod Global Resources and Evelyn Okere of St Eve’s media and produced by Sola Oyebade of Mahogany productions
For more information about Africa Fashion Week London or Africa Fashion Week Nigeria please visit www.africafashionweeklondonweek.com
To participate in AFWL / AFWL as a designer or support the event as a sponsor, please email [email protected]
For media enquiries, please contact: [email protected]
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